Online TV distribution trialled by Google
Posted on June 30, 2008, by ClickThrough MarketingGoogle is testing the potential of its AdSense internet advertising program to distribute online television content, according to reports.
Monthly Archives: June 2008
June: The month in search
Posted on June 30, 2008, by ClickThrough MarketingIt has been another eventful month for the search engine industry, with the three biggest players in the market dominating headlines yet again.
Internet marketing spending forecast to rise
Posted on June 27, 2008, by ClickThrough MarketingSpending on internet marketing will rise to $65.2 billion (£32.9 billion) globally by the end of 2008, a new report has predicted.
Keyword advice offered to PPC marketers
Posted on June 26, 2008, by ClickThrough MarketingPay-per-click (PPC) marketers have been offered advice on how to best manage their keyword strategies.
Search engines play key role in product research
Posted on June 25, 2008, by ClickThrough MarketingBusinesses looking to maximise their internet marketing efforts may want to pay attention to a new report suggesting that search engines are used by most consumers looking for information on potential purchases.
The changing face of YouTube
Posted on June 25, 2008, by ClickThrough MarketingMarketers looking to take advantage of video-sharing website YouTube for advertising purposes might be interested to read that the user demographic for the website has seen significant shifts in recent times.
New media planning tool launched by Google
Posted on June 25, 2008, by ClickThrough MarketingGoogle has unveiled a new tool aimed at easing the process of buying online display ads.
Google expert offers SEO advice
Posted on June 24, 2008, by ClickThrough MarketingSpotlighting search terms, site linking and regular blogging are among the best ways a firm can benefit from search engines, a Google engineer claims.
Google enables search analysis by website
Posted on June 23, 2008, by ClickThrough MarketingMarketers can now examine search trends by website following the launch of the Google Trends for Websites tool.
Marketers getting social networking wrong
Posted on June 20, 2008, by ClickThrough MarketingA new report from Jupiter Research, entitled ‘Branded Social Networking Pages: Best Practices for Successfully Engaging Users’ shows that over half of the branded social network pages in Europe created by marketers for brands have fewer than 1000 friends. NetImperative’s take on the report should give some Internet Marketing companies and their clients a chance…