Monthly Archives: March 2011

Read about our latest thoughts, news, opinions and ideas.

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One for the weekend – edit your photos as videos

Interestingly, there was a discussion about this recently in the office. Which software would you recommend to turn a series of photos into a video that can be shared on Youtube? Youtube must have heard us! This week YT announces the addition of new functionality which allows anyone to splice together photos to form a…

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Social media ‘should be used to create a dialogue’

Organisations considering ways to improve their internet marketing strategies might want to try to formulate social media campaigns to create a dialogue with consumers. According to James Swift, director and founder of Beyond Interactive, simply posting on sites such as Twitter and Facebook is not enough. He explained that firms that follow this approach to…

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Correctly categorise products for better SEO

Sellers of products online should ensure their items are correctly categorised if they want to maximise the effectiveness of their search engine optimisation (SEO) campaigns, one expert has claimed. Writing for Search Engine Land, Arpana Tiwari provided a number of tips to help companies ensure their goods get the exposure they need. She explained that…

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Quality search results from Google?

One has to ask what Google is doing when sites such as this show up in the top 10: Pirate Trike Hire – 08:47 Index of /. [ICO], Name · Last modified · Size · Description. Apache Server at www.piratetrikehire.co.uk Port 80. www.piratetrikehire.co.uk/ – Cached – Anyone who has surfed the Net will recognise this…

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Why Google can’t say that Twitter affects your Search Engine Rankings

“Social signals” seems to be the 2011 buzz term within SEO agencies and those who focus on integrated and holistic internet marketing techniques, such as social media, as well as SEO and PPC. There are ongoing experiments to see how tweets and retweets affect the rankings of pages eg over at SEOMoz. However, simply by creating a…

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