Monthly Archives: June 2011

Read about our latest thoughts, news, opinions and ideas.

ClickThrough Marketing Blog Image

Using nofollow tags could help your blog

Bloggers hoping to rank highly in search engines have to be wary if they leave comments open on their site. Spam is an age-old internet problem, and search engine spiders can pick up on bad links in comment boxes if the default rel tag, dofollow, is enabled on your blog. By using the nofollow tag, [...]

ClickThrough Marketing Blog Image

Yahoo Clues point at web trends

Yahoo Clues has been launched in beta stage. It provides search information about ‘trending’ topics in its search engine. The beta provides broad brushstroke information about the most-searched terms, celebrities and issues. The tool can provide internet marketers with key information to help generate traffic or hits for their website. It breaks search down by [...]

ClickThrough Marketing Blog Image

Playing with Google +

Well, managed to wangle an invite into Google+ in the first few hours of the invites being issued, so here’s a quick look around. [Update: less than 1 hour after typing that sentence, the invites have been switched off for now!] Firstly, in case you were unaware, Google+ is Google’s potential rival to social networks…

ClickThrough Marketing Blog Image

Google adds +1 to search results

User-graded search results have been introduced by Google in an effort to give recommendations more weight in search. The +1 feature was rolled out worldwide this week – allowing people who use the search engine to see how many people would recommend a website. The signposts will be added to both organic search results, and [...]

ClickThrough Marketing Blog Image

More time online on social networks

People are spending more and more time online on social network site Facebook, according to new research. As more and more people join the social network – which now claims to have more than 700 million users – they are spending an ever-increasing amount of time on the site. The average time a British user [...]

ClickThrough Marketing Blog Image

Social media grows up

A huge rise in the number of over 50s using social media sites has been uncovered by new research. Ratings company Nielsen has found a boom in the number of silver surfers accessing Facebook and Twitter. A study, organised with UK Online Measurement (UKOM) which looked at UK internet habits from May 2011, has shown [...]

ClickThrough Marketing Blog Image

Do you have a plan for Social Media Optimisation?

Social media optimisation or SMO isn’t a new term or a new approach, far from it. The term SMO was first coined in 2006 when the search engine marketer Danny Sullivan first used it. With many companies now having different forms of social media marketing in place, SMO is a logical next step to improve…

ClickThrough Marketing Blog Image

Allowing staff to tweet..pros and cons

Companies are adopting social media because it has ‘come of age’. No longer is it the unproven, new kid on the block, and we are even seeing a small percentage of companies abandon their websites in favour of a purely social media presence. (Source: Network Solutions) One of the social media traffic-driving methods is to…

Get in touch - we'd love to hear from you!

Get in touch now to talk to our trusted, Google-qualified digital marketing experts.

Do you have a Brief / RFP you wish to upload?

(2mb size limit)

 I would like to receive your occasional newsletter