Google has launched a number of financial display ad templates that companies can use on Google Finance or elsewhere on the Google Content Network.

On the Inside AdWords blog, crew member Austin Rachlin says Google Finance is now accepting image-based internet marketing ads.

The templates can be used specifically for Google Finance, allowing companies to reach a more relative audience with finance-related campaigns.

"You can use the AdWords placement targeting tool to target Google Finance like any other site on the content network, with the exception of third party ads," the post states.

Marketers can customise the templates, adding their own images, text and colours to create their own unique ads.

Last month, Google AdWords launched rich media and video templates that allow companies to display multiple products within their ads and assign different destination URLs to each one.

They can also track interactions through a mouseover rate, which show the percentage of impressions where users hover over the ad with their mouse.

News brought to you by ClickThrough – experts in Search Engine Marketing & Internet Marketing.

Did you find this page useful?

Comments

About the author:

ClickThrough is a digital marketing agency, providing search engine optimisation, pay per click management, conversion optimisation, web development and content marketing services.