One of the world’s leading banks have undergone a shake up of their comms team with two new appointments who will look after all aspects of communications both with offline and online PR.
The first in the appointments sees a move for Pierre Goad, currently head of corporate comms for Zurich Financial Services and the second appointment being handed to Charles Naylor, who is currently Credit Suisse’s chief communications officer.
The pair will share the new role at HSBC equally and with Goad assuming control over internal affairs and strategic comms and Naylor assuming responsibility for external comms.
It is thought that Goad will join the organisation sometime over the summer with Naylor following closely behind, joining in September.
Leaving the current comms post will be Richard Beck, who is leaving the bank after the company’s AGM on 27 May to pursue other interests according to prweek.com.