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Online marketing services pay off as Britons become biggest internet spenders | 01 Feb 2010

Shoppers in the UK spent more online than any other consumers in Europe last year, according to a new report. The study by the Centre for Retail Research on behalf ......

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Stats highlight "compelling case" for using social media in online PR | 29 Jan 2010

A new collection of "mindboggling" statistics on the growth of social media should encourage businesses to ensure it is part of their marketing mix, an expert has claimed. Jake Hird ......

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Google introduces clickable phone numbers for mobile PPC services | 29 Jan 2010

Google has introduced a new feature to allow businesses to include click-to-call phone numbers in their ads for mobile devices with full internet browsers. The feature is part of the ......

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Google move could help search engine marketing get social | 28 Jan 2010

Google's Social Search could provide online marketers with new options for boosting their company's profile, as it will add relevant content from blogs, photo sites and social networks to its ......

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Targeting Google 'top priority for search engine marketing' | 28 Jan 2010

Despite the fanfare surrounding the launch of Microsoft's search engine Bing and the "lots of news and noise" about Yahoo! in 2009, targeting Google should remain the top priority for ......

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Search engine optimisation 'generates high quality leads' | 27 Jan 2010

Using search engine optimisation to boost a website's ranking on results pages can yield the best results for marketers in terms of both the quantity and quality of sales leads, ......

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Internet marketing services set for growth as global search grows 46% | 26 Jan 2010

The global search market showed "extraordinary" growth last year, expanding by 46 per cent between December 2008 and December 2009, according to a new report from comScore. In news that ......

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Bill Gates offered search engine optimisation tips | 26 Jan 2010

He is the mastermind behind Microsoft and Windows, as well as being one of the richest men in the world, but is seems Bill Gates could still use some advice ......

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PPC up 13% as Google sees revenues surge | 22 Jan 2010

Google saw its revenues rise by 17 per cent during the fourth quarter of 2009 compared with the corresponding period of 2008, the company has announced. Between October and December, ......

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Retailers 'to step up online PR and marketing efforts' | 22 Jan 2010

Traditional retailers plan to take the fight to their web-based competitors in 2010 by embracing cross-channel marketing strategies and improving customer focus, an expert has said. In a blog for ......

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