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Spending on online marketing in Europe rose over the course of 2007, according to a new report.Compiled by the Interactive Advertising Bureau (IAB) Europe and PricewaterhouseCoopers (PwC), the publication revealed ......
Online advertisers would do well to take advantage of the rising popularity of sports websites, a new report has suggested.More sports fans regularly engage in a number of online activities ......
The various different ways to make the most of a pay per click marketing campaign have been highlighted by an expert.Writing in a blog on the Marketing Pilgrim website, Ann ......
There have been various developments on the search marketing front over the course of May.The biggest news is perhaps Yahoo!'s continued rejection of Microsoft's takeover bid, leading to Microsoft walking ......
Search engine Google enjoyed significant growth in paid clickthrough rates this April, according to the latest data from comScore.Its paid clickthrough rate in the US rose by 20 per cent ......
Video search engine blinkx has reported a tenfold increase in use over the past 12 months, in news that may be of interest to those in search engine marketing. Figures ......
Independent user-generated opinion of a product or service can be more powerful than the money put into online marketing campaigns, according to a business expert. Caroline Waters, director of employment ......
Updating a website with fresh content is vital to those looking to make their internet marketing strategy a success, it has been claimed.According to expert Cheryline Lawson, search engines view ......
Retail e-commerce in the US grew by 15 per cent in the 12 months to April 2008, according to new figures.In news that may be of interest to search engine ......
A number of changes to search engine marketing tools from the major search engine providers have been outlined by one news provider.Yahoo! has introduced a number of updates to the ......