Online PR (Public Relations)
Effectively written and distributed press releases are becoming a popular form of internet marketing, press release distribution firm PRNewsChannel.com has asserted.Glen Selig, founder of he firm, said that when used ......
A new study has suggested that searches for details of retailers' online reputations are rising among shoppers.Conducted by MaCorr Research for 1&1 Internet, the survey of more than 1,000 North ......
About 29 per cent of UK marketers give their online PR work to outside search marketing agencies to deal with.This is according to a new report from E-consultancy, which also ......
The benefits of email within internet marketing strategies have been noted by a sector commentator. Writing on web resource DMNews, Eric Cosway states more and more online marketing companies now ......
It is important for organisations to focus on managing their reputations online as more consumer use social media for product research and reviews.This is according to Universal McCann's Tom Smith, ......
Utilising expanded online PR strategies could be key to improving returns during a slowing economy, an expert has stated.Effective online PR can do much to obtain positive news coverage as ......
More firms will look towards online reputation monitoring tools this year, E-consultancy has said in its latest report.The Online Reputation and Buzz Monitoring Buyer's Guide predicted that the market for ......
Online user-generated content is continuing to grow, as worldwide revenue from user-generated video is set to top $1.1 billion (£563 million), a new report claims. Research from In-Stat claims that ......
Internet marketing specialists are failing to capitalise on the customer insight that social networking sites can provide, it has been claimed.A study conducted by analytics provider SPSS shows that businesses ......
Internet marketing and television marketing campaigns may be coming even closer thanks to a tool from Google that may be made available to all marketers.An article from BizReport suggests that ......