Small and medium enterprises (SMEs) should become more involved in online marketing and can combine their campaigns with more traditional techniques, one expert has suggested.A spokesman for the Institute of ......
Online marketing is to intensify next year as advertisers make efforts to prevent their brands appearing alongside unsuitable content, one firm has predicted.According to SciVisum, marketers will also spend more ......
Microsoft has increased its online advertising capacity by moving into the mobile phone industry, it has emerged.According to Reuters the software company has started to place some advertisements on to ......
People over the age of 50 are using the internet "as much as anyone younger" and are more web-savvy than many people think, according to one expert.According to New Age ......
Talks are reportedly underway between a number of publishers in the United States to develop a national online advertising network.Gannett and Tribune are discussing the possibility of creating the alliance ......
Social networking site Facebook is expected to release details of its long-awaited new online advertising platform this week, according to reports.Allfacebook - The Unofficial Facebook blog claims that the site's ......
Although there are a huge number of problems at the moment with spamming, many legitimate marketers are acting honourably, according to one industry expert.AOL postmaster Charles Stiles has told marketing ......
A new guide on the benefits and principles of using social media has been put together for those looking to investigate search engine optimisation (SEO).According to SearchEngineWatch.com (SEW) the briefing, ......
Social media strategists and marketers are being advised to be aware of the reputation of the company that they represent. The global social media sector covers a range of activities ......
The research conducted by online news release and coverage monitoring company, webitpr, said that of the 101 respondents queried 99 per cent said that online presence was either important or ......