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Online PR (Public Relations)

Online advertisers 'should know their numbers' | 24 Aug 2007

Knowing your business numbers is a vital part of any internet marketing campaign and online advertisers need to be aware of this, according to one expert.Stephanie Bunn writes in a ......

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SEO firm with opticians in its sights | 30 Jul 2007

Fame Publicity Services (FPS) has been appointed by independent Scottish opticians David Bonellie to handle its online public relations needs.FPS was established in 2003 by public relations consultant and freelance ......

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Advertising sales departments merge at Yahoo | 25 Jun 2007

Yahoo is set to merge its search and display marketing departments, as its chief domestic sales officer Wenda Millard resigns.The company hopes that the new structure will allow for a ......

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Almost 9 in 10 advertisers 'to use online networks' in 2007 | 12 Jun 2007

Almost nine out of ten internet (88 per cent) marketing agencies intend to use an online marketing network in 2007, according to new research.The 2007 Ad Network Study, conducted by ......

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Freeview to launch inaugural online ad campaign | 31 May 2007

Free-to-air digital service Freeview will launch its first online advertising campaign next month, it has emerged.In support of the service's digital TV recorder Freeview Playback, the campaign will begin on ......

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Press releases: Where online PR and SEO meet | 15 May 2007

Distribution of search engine optimised press releases can drive first page results for clients, according to one expert.Christine O'Kelly, owner of SEO Content Solutions says the formula - which combines ......

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AOP: Online marketing continues to evolve | 04 May 2007

The Association of Online Publishers (AOP) Census questioned member businesses and found that advertising is the largest generator of revenue for publishers, bringing in 75 per cent of income.Of this, ......

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