Pay Per Click Marketing
More and more money is being spent on search engine optimisation (SEO) and marketing as companies begin to recognise its importance, according to experts.Travel industry website e-Travel Blackboard states that ......
Search engine marketing and online advertising is set to double over the next five years, according to a new report.The survey conducted by Forrester Research estimated that by 2012 up ......
Yahoo! has announced that its online marketing platform Panama, will now offer geo-targeting as part of its customisable package.This means that for the first time the search engine can offer ......
A consumer watchdog is taking Google Australia to court over allegations of misleading search engine marketing.The Australian Competition and Consumer Commission (ACCC) has alleged that in 2005 Google links were ......
Yahoo! search marketing has announced its official arrival date for the anticipated quality-based ranking system.According to Yahoo's search marketing site the current ranking model for sponsored search ad positions in ......
Google has come under fire this week as its takeover bid for Doubleclick, an online advertising and click marketing provider, has been criticised for potentially creating a marketing monster that ......
Keyword research has become an essential marketing tool, but the overwhelming number of surveys and online statistics can be confusing, an internet marketing agency has suggested.According to e-consultancy, the internet ......
The Yahoo! search marketing (YSM) tool Panama has been given an upgrade, according to the official YSM blog.Although the changes are small, the addition of the new tools are said ......
Google has launched a new performance measuring system for its online marketing offering AdSense.The search engine marketing giant's new Placement Performance report allows advertisers to see on exactly which sites ......
Online marketing is growing more quickly on a local level than it is nationally in the US, according to a new study.Borrell Associates claims that American spending on local online ......