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Google awarded "cool" status | 13 Sep 2007

Google has been named as one of the top five coolest brands in the CoolBrands of 2007 poll.The world of online marketing is likely to be pleased with Google's position ......

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Yahoo! in Bebo deal | 12 Sep 2007

Yahoo! has signed a deal with social networking site Bebo to become the sole supplier of adverts to the group.As the popularity of social networking sites continues to grow, a ......

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Local search market 'developing' | 11 Sep 2007

Local search promises to be the "next big opportunity" for search engine marketing, search news website Search Engine Land has claimed.The website notes that as directories such as the Yellow ......

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Google 'considering' video ads | 10 Sep 2007

Google is reported to be "actively considering" the introduction of "richer format" adverts for its websites.The move could see the company begin to introduce image and video adverts into the ......

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Yahoo! 'not to outsource SEM' | 10 Sep 2007

Yahoo! is not to outsource its search engine marketing (SEM) business, a report has suggested.The company has been reviewing its online marketing operations, but an article in the Wall Street ......

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Target audience for online video advertising revealed | 31 Aug 2007

New research has suggested that assumptions about the target audience for online advertisers could be misguided.The survey conducted by Advertising.com and InsightExpress found that 69 per cent of video content ......

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Yahoo! testing new networking site | 31 Aug 2007

It has been revealed that Yahoo! is currently testing its own social networking site, according to CNet News.The website states that the search engine is currently asking students to try ......

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Google preparing a 'GPhone'? | 31 Aug 2007

Rumours are rife on the web that internet search engine Google is moving further into the telecommunications market than at first thought.According to New York newspaper the Post-Standard, a number ......

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Google's CFO to step down | 29 Aug 2007

Google has announced that its chief financial officer George Reyes is set to retire.The search engine posted an official statement yesterday that confirmed Mr Reyes had informed the company of ......

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Google ventures further into the mobile market | 29 Aug 2007

Google has revealed it has a few tricks up its sleeve for use with the Apple iPhone, according to CNet news.The site reported that Marissa Mayer, the search engine's vice ......

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