• Home
  • » News
  • » Search Engine Optimisation
Content

Search Engine Optimisation

Search specialists discuss industry pitfalls | 22 Nov 2007

A group of search engine optimisation (SEO) and marketing (SEM) specialists have outlined some of the problems faced by internet marketers.Speaking to Search Engine Land, a group of experts including ......

Read Full Article

Search engine marketing 'elicits more than a direct response' | 25 Oct 2007

There is more than just a direct response to search engine marketing efforts, according to an expert.Gord Hotchkiss, chair of industry association the Search Engine Marketing Professional Organisation, explains that ......

Read Full Article

Online marketing 'vital' to STA Travel | 18 Oct 2007

A travel website has revealed that search engine optimisation (SEO) and social networking campaigns have led to increased sales and a more inclusive online experience.According to Vnunet.com STA Travel, a ......

Read Full Article

Annual online spend 'could surpass $61bn | 16 Oct 2007

The annual spend on internet advertising and online marketing will be over the $61 billion (£30 billion) mark by 2012, according to a new report.The study, conducted by Forrester Research, ......

Read Full Article

SEO - "simple changes can make a difference" | 25 Sep 2007

Web developers can make a number of small changes to their websites to increase traffic before embarking on a search engine optimising campaign, according to an industry specialist.SEO expert Scott ......

Read Full Article

SEL webcast addresses paid placement management | 25 Sep 2007

Chris Sherman, executive editor of Search Engine Land (SEL) will today conduct a webcast looking to address some of the problems faced by online advertising and search engine optimisation.According to ......

Read Full Article

Small businesses 'should not neglect SEO' | 20 Sep 2007

Small businesses, particularly those in a niche market could benefit from a good search engine optimisation (SEO) package according to one expert.A spokeswoman for the Internet Advertising Bureau (IAB) said ......

Read Full Article

US newspapers announce marketing spend growth | 04 Sep 2007

The spend for online advertising and internet marketing for US newspapers increased in the second quarter of 2007 by 19.3 per cent compared to last year.According to figures released by ......

Read Full Article

First page or bust for small businesses | 03 Sep 2007

Businesses which are not achieving first-page status on a search engine are in need of optimisation, according to one expert.Shane Mathews, business researcher at Queensland University of Technology, Australia, says ......

Read Full Article

SEM and SEO 'need outsourcing as well as in-house staff' | 31 Aug 2007

Search engine marketing (SEM) and optimisation (SEO) requires outsourcing as well as having reliable in-house staff, according to one expert.Search strategist and editor of Search Marketing Trends Chris Boggs, claims ......

Read Full Article

« previous 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 next »