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Search engine marketing 'should target all e-commerce stages' | 05 Jan 2009

Marketers must ensure their company is present in search results at all stages of the buying process, an expert has indicated.While data might point to one particular keyword as being ......

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Blogs 'can benefit e-commerce website marketing' | 30 Dec 2008

E-commerce sites harnessing blogs to boost traffic should focus on the titles of their posts, according to one expert.Armando Roggio of Practical e-Commerce said that blog titles can have a ......

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Charities 'could see lower costs with search internet marketing' | 24 Dec 2008

Charities and other non-profit organisations could benefit significantly from looking into search engine optimisation (SEO).This is according to Matt O'Hern of the Marketing Shift blog, who said that SEO, when ......

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2009 'to bring search engine marketing changes' | 24 Dec 2008

Search engine marketing professionals are likely to see significant changes within the industry in the next year, according to Search Insider's David Berkowitz.The expert said that those making use of ......

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Links 'essential' to search engine marketing | 22 Dec 2008

Firms looking to enhance their search engine optimisation (SEO) must make sure they have the right link-building strategy in place.This is according to experts speaking to Newsday, who claimed that ......

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Poll highlights importance of mobile website marketing | 22 Dec 2008

Mobile search engine optimisation strategies could prove to be the path to online success for some companies as new research shows that usage of mobile search is on the rise.According ......

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Social media 'good for search engine marketing' | 19 Dec 2008

Search engine optimisation may see great benefits from social media campaigns, according to MarketingSherpa.The website reports the case of Sticker Giant, a US company that sells customisable stickers and saw ......

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Poll highlights importance of search engine marketing | 15 Dec 2008

Two-thirds of web users look at organic search listings first when making an online query on a search engine, new research reported by the Guardian has shown.Conducted by Tickbox for ......

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Search engine optimisation 'important' for news sites | 12 Dec 2008

Online news providers would do well to take notice of the benefits of search engine optimisation (SEO) and SEO services when it comes to web traffic, it has been advised.According ......

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Non-profits 'can benefit from search engine marketing' | 09 Dec 2008

Non-profit organisations could see significant benefits from implementing search engine optimisation (SEO) techniques, it has been suggested.A study carried out by researchers at Pepperdine University's Graziadio School of Business and ......

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