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Advertisers advised: combine SEO and brand marketing | 03 Mar 2008

Retailers with online shopping sites have been advised that the best way to improve their return on investment (ROI) is to consider a combination of internet marketing strategies.According to Mediapost, ......

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'Need SEO? Speak to a specialist' | 28 Feb 2008

There are a number of search engine optimisation (SEO) techniques that companies are employing which simply do not work, it has been suggested.According to Patrick Altoft of E-consultancy, business are ......

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Amex SEO comments "ill-informed" | 27 Feb 2008

An IT services group has hit back at suggestions by a credit card company that search engine optimisation (SEO) can be expensive and unnecessary.According to BackboneITGroup.com, recent comments from American ......

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Roadmaps and reporting the keys to building search engine marketing | 22 Feb 2008

Roadmaps and reporting have been cited as key areas in the development of an in-house search engine marketing team.Writing for Search Engine Land, Duane Forrester acknowledged that such a task ......

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Keywords and unique content 'essential for SEO' | 21 Feb 2008

A search engine optimisation (SEO) specialist has detailed the essentials of attracting traffic to websites. Joanne Gadel, SEO analyst and regular contributor to promotionalworld.com, listed keywords and unique content as ......

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SEO 'cost and business-effective' | 15 Feb 2008

Any online marketing strategy should be headed by a strong search engine optimisation (SEO) campaign, one blogger has suggested.According to industry expert Derek Gehl, companies looking to make the most ......

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'Seven pillars' to SEO success | 11 Feb 2008

Trust and value are two of the most important aspects of search engine optimisation (SEO), one expert has suggested.According to a recent blog for the SEO 2.0 website, there are ......

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'Fight bad press' with SEO | 01 Feb 2008

Companies can use a number of search engine optimisation (SEO) techniques to counteract negative press about products or services, one expert has pointed out.In a recent blog for Search Engine ......

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Boosting traffic and sales for new online business | 28 Jan 2008

New businesses need to have a number of things in place if they are to succeed in the competitive world of online sales and marketing, according to a new article ......

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London SES announces further details | 28 Jan 2008

A new international conference that will bring together experts from across the world of search engine optimisation has announced a number of further details, according to icenews.is.The Search Engine Strategies ......

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