Content

Statistics & Trends

Social media 'an opportunity for internet marketers' | 07 Feb 2008

A new study has suggested that social media will give internet marketers an opportunity to implement effective strategies as economic concerns gain momentum. Forrester Research has published a new report ......

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SMEs 'may benefit' from automated marketing software | 04 Feb 2008

Small and medium sized enterprises (SMEs) have been advised that their business may benefit from the use of automated marketing software.Augment Marketing Group reports that turn-key systems help self-sufficient entrepreneurs ......

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Email marketing spending 'may rise' | 04 Feb 2008

A number of individuals involved in the marketing industry have forecast a rise in spending on email marketing, it has emerged.Results from a survey by the Direct Marketing Association (DMA) ......

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85 per cent of web users now shopping online | 29 Jan 2008

Internet marketers and businesses considering the benefits of online advertising were given a boost this week as a new study revealed that more and more people are turning to the ......

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Affiliate marketing generates record sales | 24 Jan 2008

More than £3 billion in sales was generated last year as a result of affiliate marketing campaigns, it has emerged.Following the release of research by E-consultancy, bigmouthmedia has suggested that ......

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Online marketers 'can use automation to improve' | 23 Jan 2008

There are a number of things internet marketers can do to improve their techniques, including the use of automation, a manager has suggested.Stating that automation has been "critical" to the ......

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Online marketers 'should consider global audience' | 22 Jan 2008

Internet marketing experts are being urged by comScore to consider their global audience as traditional media leverage their brands online.A study by the firm revealed that there are a number ......

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Email marketing 'more successful than traditional campaigns' | 17 Jan 2008

Email marketing is becoming an increasingly popular way of creating successful targeted advertising strategies, one expert has suggested.According to a spokesman for the Chartered Institute of Marketing (CIM), companies looking ......

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Christmas marketers 'took full advantage of email marketing' | 16 Jan 2008

The Christmas period saw many online advertisers take full advantage of the benefits of email marketing, a new study has revealed.According to BizReport, a survey conducted by the Email Experience ......

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Email marketing 'set for rapid growth' | 08 Jan 2008

Spending in the US on email marketing is set to grow significantly over the next few years, according to a new study.The study, put together by JupiterResearch, revealed that email ......

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