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A practising internet marketing consultant since 1996, Lindsey Annison helps companies improve their website marketing, online PR and information architecture. Lindsey is also a qualified adult education lecturer and author. As co-founder of the Access to Broadband Campaign, she has been instrumental in the provision of high-speed internet access to rural areas in the UK. Lindsey is also a past winner of Silicon.com's Outstanding Contribution to UK Technology

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Set your store by Trusted Stores

Google announced its Trusted Store program for US merchants last autumn. This last week, Google has acquired KikScore and its underlying technology, which would seem, along with the announcement about Google Shopping, to imply that anyone running an e-commerce operation will need to focus far more in the future on delivering great customer service, conducting…

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Even Google combines online and offline marketing

Offline marketing still has its place, although many agencies seem to forget its existence and focus almost entirely on the online space. Many companies also continue to keep separate teams for online and offline marketing, and this can lead to unco-ordinated marketing campaigns and strategies. Understanding the value of offline marketing is essential and tying…

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How to earn big money on Pinterest

It would seem that scammers have been quick to jump on the Pinterest bandwagon, using fake Pinterest and Twitter accounts, harnessed to affiliate links, to generate revenue. Pinterest will need to take action to prevent this becoming more widespread but the process for the scammers is little different to that which a genuine business can…

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Whoa! Google to censor UK search results?

A report published this week by a cross party committee of MPs and peers recommended that legislation should be introduced to force Google to censor search results, particularly in relation to protecting privacy. The rise and rise of social networking and the Internet has meant that cases such as the super injunction cases last year…

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Managing your social network profiles – blisscontrol

As we all end up with more and more social profiles, it can become increasingly difficult to manage something as simple as changing your profile picture so that all sites are consistent eg if you re-brand. Sometimes, just navigating to the right area of complex settings eg on Facebook can be a bit of a…

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