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A practising internet marketing consultant since 1996, Lindsey Annison helps companies improve their website marketing, online PR and information architecture. Lindsey is also a qualified adult education lecturer and author. As co-founder of the Access to Broadband Campaign, she has been instrumental in the provision of high-speed internet access to rural areas in the UK. Lindsey is also a past winner of Silicon.com's Outstanding Contribution to UK Technology

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Why Wikipedia is top of the SERPs

For some years, there have been regular ‘complaints’ about Wikipedia’s top position in the search engine results pages, with Wikipedia links frequently occurring in the top three (or at least first page) organic search positions on all of the major engines such as Google and Bing. However, is it unfair bias or is it really…

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Posterous acquired by Twitter

The blogging and social sharing platform Posterous has been acquired by Twitter. This is another indication of the joining of dots between social media platforms, bringing more functionality to users and, in this instance, offering Twitter an additional strength by providing easy access to a mechanism for sharing photos, long form writing and more, which…

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Mobile E-Commerce for any business

As smartphones, mobiles and tablets become more prevalent, and wi-fi hotspots mean that data transfer can cost next to zero (a cup of coffee and a bun in many places), so we are seeing an explosion in mobile marketing. Geo-location and location based marketing aim to attract and encourage customers within a locality with services…

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Consumers gain a new weapon to bring corporates to task

There are far too many examples of brands and companies attempting to hide information from consumers and being caught out. The reality is that honesty in business, as in all other aspects of life, is essential. Especially in these days of the Internet where it is surprisingly easy for the diligent, upset or just plain…

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Get ready for the next generation of Twitterati

For 5 years, Twitter has somehow escaped the notice of the younger generation, with many quite happy to reside on Bebo, MySpace, and then Facebook. However, one has to wonder whether the decline of the latter of these three social networks may begin when the teens grow bored, and move on to pastures new, as…

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Where does Google see search going?

As we have mentioned before, many people are incompetent at search, and the search engines and SEO experts (as well as hardware manufacturers) have not been slow in taking this into account. In a video from the Google stable, we hear about how Google is taking into account the changes that are occurring in user…

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Controlling social media for your brand

As social media gives consumers a far greater voice and wrenches control of brands away from the traditional PR and marketing teams, what strategies need to be adopted by business to try to limit the opportunities for negative press? Consumers have been morphing into prosumers for several years now, and this can cause a headache…

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Set up your stall on Pinterest

Are you selling products online? Then you should check out Pinterest…. It gives you an opportunity to showcase all of your products, with photos, and Pinterest is fast becoming a buzzword in the social media world. It is driving more traffic to corporate websites than Youtube, Google+ and Linkedin together, so ignore it at your…

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