I always like Seth Godin’s posts and this one is no different.
As a marketer, how often do you take the time to think out of the box and do something slightly different? Not just for your clients but also for your own business?
When marketing a local business eg the Mexican restaurant, then how much does [...]

Have you enabled the Conversion Optimiser on your Adwords account?
Instead of manually monitoring and adjusting your PPC bids, this tool now does much of that work for you. There are, however, as with all automated tools, certain things which do not work as well as human intuition, but on the whole this tool is likely [...]

Great little Firefox extension for free at SEO Book – the SEO Toolbar. This should give you more than enough data to enable you to successfully promote clients’ websites, as well as your own.
There is a whole slew of features, and it is going to take some playing around to build all this information into [...]

Interesting marketing model here at iwearyourshirt.com which bears a little thought.
Jason is selling off the chance for companies to buy a promotional day from him, or individuals to wish someone happy birthday in an unusual way. This isn’t the first time this has been done, as Chris Pirillo of Lockergnome fame did this several years [...]

Our very own Martyn Wright from the PPC team has made it through to the last 6 finalists (from 1.2 million entries) in Walker’s Do Us a Flavour crisp competition. It is all now down to a public vote, so get yourself along right now and vote on behalf of search engine optimisers and Pay [...]

As reported today in multiple places, but graphically so here, Twitter users are facing yet more problems.
The cause is either a security hole within Twitter that someone has found and is exploting, albeit with poor spelling and a fairly atrocious sense of humour, or it has come from the latest wave of both phishing attacks [...]

Over the last few days, Twitter has been hard hit by a phishing scam through the Direct Messages (DMs) that users can send each other.
The scam coaxes readers to click on a link which goes not to the Twitter log in page as it appears, but to a page phishing for log in details to [...]

A new Twitter app, Twply, has this week brought to the forefront of many people’s minds the idiocy of sharing passwords etc with third party apps. You can see here in the comments on sharing your Twitter log in details how many people feel about wanting to extend their Twitterverse and use new apps (+ve), [...]

When you post a link on your website that goes to another website, always use an ‘Open in new window’ instruction. This can simply be done by adding the following: target=”_new” to the end of the link URL.
So, a link to our main site would look like this:
<a href=”http://www.clickthrough-marketing.com” target=”_new”> Clickthrough Marketing website </a>
This means [...]

Hyperactive on the Net as always. Here are the tabs I currently have open. I thought I would share them as a useful resource for anyone looking to which marketing techniques you should be considering in 2009, as well as who is out there talking about interesting marketing ploys, methods, tools and so on. Where [...]