Archive for July, 2009

Checking for content plagiarism

Sunday, July 26th, 2009

One of the growing problems on the Web is the plagiarism of content, usually through content scrapers or similar.
If you want to check whether your content has been stolen and is being used by another website, we recommend  using either Copyscape, fairshare, Plagium, or for a particular article, a free service such as article checker.
Copyscape [...]

Using automated article writing software – DON’T!

Sunday, July 26th, 2009

As a native English speaker, I shudder when I read internet marketing articles about SEO that contain the most appalling English. Prime examples of this crop up all over blogs where it is blatantly obvious that automated article writing software has been used to generate content.
Here is one such example:
SEO is a process of improving [...]

Google SEO Agency toolkit

Friday, July 24th, 2009

Ever wished that all the different Google tools you use, such as Analytics, Adwords, Keyword search tool, etc etc were all in one place? Well, they are, in the  Google SEO Agency toolkit
The different applications and tools are categorised:  Plan, Create, Place and Measure.
So, for instance, when you are planning and researching a marketing campaign, [...]

Three Twitter Tools To Try Today

Thursday, July 23rd, 2009

Continuing with our look at Twitter for those who are new to it all…..
Qwitter – if you want to know who has unfollowed you, and what the post was that you wrote just before they decided to depart, Qwitter only requires that you enter the Twitter name plus an email address and it will email [...]

Anti-trust gunning for Google?

Thursday, July 23rd, 2009

This week’s Wired magazine offers a worthwhile read about how Christine Varney, Obama’s head of the Justice Department’s anti-trust division, seems to be looking to repeat the anti-trust suits against Microsoft in the 1990s with Google.
Whilst there will always be those who are fiercely loyal to Google, it is beginning to seem that there are [...]

Creative website revenue idea for SEO

Thursday, July 23rd, 2009

If you are using Twitter, then you should also be using Tweetlater, which allows you to automate many of the processes which you need to do to make the most of Twitter eg send a welcome message, auto-tweet, auto-follow, auto-unfollow and so on.

Even if you are not using Twitter and tweetlater, a quick look around [...]

Is Google a broken model?

Monday, July 20th, 2009

More than likely not, but there is no time like the present to look at the possible issues around this question.
There have been numerous discussions recently about the UK serps (search engine results pages) showing too many non-UK sites above established UK content. Is it a bug in the algorithm, some sort of global testing [...]

Audioboos take off

Wednesday, July 15th, 2009

For those on Twitter or with an iPhone, audio boos are likely to be well known, and are one of the most frequent tweets, whoever you follow.
For those who don’t know what an audio boo is, it is a short audio recording, usually accompanied by a static photo. In order to submit an audio boo, [...]

10 tools to add Live Chat to your website

Wednesday, July 15th, 2009

We all now that developing relationships with potential and present customers is the name of the game. To do so, we need to choose one of a wide range of tools for the job, and live chat is a fast-growing sector. This software will allow you to chat directly with your website visitors, solving any [...]

Do you own your brand?

Wednesday, July 15th, 2009

In ye olde days, that was a given. But now, with social media and networking on the increase, the answer has changed.
Whilst you may spend hours carefully crafting your marketing messages and adverts, designing campaigns, implementing and monitoring your branding, your customers can take apart all of this within moments in the social networking sphere.
One [...]