Archive for the ‘Keywords’ Category

Search engineers need to expand their horizons

Monday, December 29th, 2008

It has been obvious for over a decade that a good internet marketing company will have a core skillset that includes more than just SEO. However, many have focussed on the search engines as being the be all and end all of their offerings.
Results have been measured in the SERPs, with an increase in PageRank, [...]

Visual search engines

Friday, December 19th, 2008

These cloud based keyword search engines are really useful for finding the search terms and phrases that you need to add to your keyword brainstorm list. Also useful for competitive analysis and finding where your competitors are listing under certain keywords.
Give them a go, they are quite appealing!
Quintura - this was the first one I [...]

Useful keyword research flowchart

Friday, December 19th, 2008

SEOBook have put up a really useful and free keyword research flowchart
We shall be shortly launching a Keyword research ebook on the CTM site so sign up to our newsletter today to be informed as soon as that is available for free download.

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Just do it wrong quickly! Competition

Tuesday, December 9th, 2008

If you are going to experiment, and you need to, then it is interesting to note that the Google ethos of letting their employees experiment with new ideas etc, also includes the sentiment, “Do it, but do it wrong quickly”.
(Sadly, I can’t find the quote for this interview as an internet marketer has just nicked [...]

Yahoo Search Marketing help

Sunday, October 12th, 2008

Yahoo Search Marketing have archived previous webinars which offer help not just on the use of the Yahoo PPC system, but also on topics such as choosing keywords, writing effective ads, geo-targeting and more.
The webinars open in a new window and are easy to navigate, giving you a chance to take in the information at [...]

Blogsearch Tool

Sunday, October 5th, 2008

Google has launched a new blog searching tool, Blogsearch. It offers the chance to search for tech, business, gaming, science, entertainment, TV and movies,  amongst other subjects, as well as by keyword. There seems to be a wide range of blogs indexed, rather than just the A list bloggers, so you get a reasonably broad [...]

UK high street retailers missing SEO tricks

Thursday, September 25th, 2008

SEOmoz reports this week on the SEO failings of major high street retailers. The basic premise of the article is that the retailers appear to have overlooked organic search traffic in their bid to gain high cost PPC traffic, and hence many of the big brand websites are not optimised at all well. This gives [...]

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