Archive for the ‘Small Business Resources’ Category
Monday, March 8th, 2010
Image by webtreats via Flickr
There are some very striking social media icons out there, and they can only add to a website, as well as showing you are aware of social media and its importance in everyone’s online life.
Smashing Apps have put together a full range of social media icons for you to plagiarise, enjoy, [...]
Tags: icon, Marketing and Advertising, set, Social Media, Social network Posted in Small Business Resources, Social Media | No Comments »
Saturday, March 6th, 2010
The latest report from the University of Masschusetts Dartmouth Center for Marketing research may initially seem to imply that the largest Fortune 500 companies are adopting social media (e.g. Twitter and Facebook) more quickly than their smaller counterparts in the Fortune 500.
However, the reality is that whilst 35% of the Fortune 500 companies tweet and [...]
Tags: business, facebook, fortune 500, marketing, Social Media, strategy, twitter Posted in Small Business Resources, Social Media | No Comments »
Thursday, February 4th, 2010
The majority of companies are aware of the importance of internet or digital marketing, although for many it is a struggle to understand how exactly to capitalise on the budget spend and achieve hard results.
Even so, a recent report from Econsultancy and ExactTarget shows that a large proportion of businesses expect to increase and maintain [...]
Tags: best practice strategies, budgets, digital marketing, internet marketing, SEO Posted in SEO, Small Business Resources, internet marketing news | No Comments »
Friday, January 22nd, 2010
If you want to help publicise the ongoing aid efforts in Haiti, use the following banners for the UK Disaster Emergencies Committee donation fund.
Tags: help for haiti, website banners Posted in Small Business Resources, Tips & Tricks, internet marketing news | No Comments »
Tuesday, December 29th, 2009
Now you can make the most of teamwork by allowing every member of your company who has access to Google Analytics to annotate the graphs about your traffic and highlight, for instance, why specific peaks and troughs have occurred in your website traffic.
Whilst it is possible to do this with static graphs taken from analytics [...]
Tags: analysis, Analytics, google, search engines, traffic stats, web Posted in SEO, Small Business Resources, Web Analytics | No Comments »
Friday, December 18th, 2009
Although vouchers and coupons seem to have a rather lowly image in this country, they can bring in additional trade, and help create “word of mouse” promotion for your company.
Kelkoo have just announced that they are adding voucher codes from MyVouchers, allowing shoppers access to 250-300 new codes each day to get discounts from over [...]
Tags: business, Coupon, discount, ecommerce, Holidays, kelkoo, marketing, online shopping, Voucher, vouchers Posted in Small Business Resources, Tips & Tricks, e-commerce | No Comments »
Saturday, December 5th, 2009
Customer acquisition carries a far higher cost than customer retention, so it is vital that you look after your customers once you have found them.
However, it is surprising how many businesses, particularly small business where the resources are often limited, fail to keep in touch with their customers.
There are multiple ways to do this, and [...]
Tags: business, crm, facebook, LinkedIn, marketing, Social network, twitter, website Posted in Online PR, Small Business Resources, Tips & Tricks, blogs, crm | No Comments »
Thursday, December 3rd, 2009
Are you spending time worrying about SEO? Or worse, spending untold money trying to move up the search engine results pages only to find that for no good reason your website has vanished from the top 100 pages?
If you find your days and nights are haunted by keyword research, writing META tags, hunting down keyword [...]
Tags: blog, Keyword density, keyword research, Search engine optimization, SEO, Social network, twitter, website Posted in SEO, Small Business Resources, Social Media | No Comments »
Thursday, December 3rd, 2009
Short of inspiration about the right keywords to use to attract your core audience audience? Here’s a slightly different way to find keywords this week:
Go to samepoint, enter one of your keywords or phrases into the search box, and click ’search’.
Then below each entry in the results, look at the keyword box and see how [...]
Tags: Keyword, keyword research, Promotion, search engines Posted in Keywords, SEO, Small Business Resources | No Comments »
Monday, November 30th, 2009
As more of us become reliant on social media, not just for marketing campaigns but as a means to find out news, engage with peers, and so on, the need for search engines which specifically bring blog posts, Tweets, Diggs, social bookmarks etc to us has increased.
So, we set off to find some of the [...]
Tags: Searching, Social Media, Social media marketing, social networks, social search, Web search engine Posted in SEO, Small Business Resources, Social Media | No Comments »
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