The majority of companies are aware of the importance of internet or digital marketing, although for many it is a struggle to understand how exactly to capitalise on the budget spend and achieve hard results.
Even so, a recent report from Econsultancy and ExactTarget shows that a large proportion of businesses expect to increase and maintain [...]

Whilst Google has spent the last decade taking potshots at all and sundry – from Amazon to Microsoft, from authors and publishers to video content producers, from telecoms to the oil industry – it is perhaps time to wonder whether your business might be next?
The Big Money has an interesting slant on Google in the [...]

If any SEO company even vaguely offers to get your site in a) a top 10 ranking or b) achieve results fast, close your cheque book and run out of the door.
SEO is not a quick and easy process. Let’s define SEO here though, as what we really mean is “internet marketing”, not just optimising [...]

Interestingly, I was just penning a post for another blog on the subject of Rupert Murdoch etc when Seth’s latest article landed in my inbox – Rupert Murdoch has it backwards
I think Seth, and potentially many others, may have it wrong. I include myself on this as I am now re-writing my post for the [...]

In light of the fact there didn’t appear to be any public waves on SEO and internet marketing, Clickthrough decided to set one up!
SEO and Internet marketing Google Wave
We haven’t really publicised it yet, but feel free to tell others to come and join us in our new community.
The point of the SEO Wave is [...]

At first glance, the newly announced grants for Digital Britain innovation and feasibility studies would not seem to hold much interest for the SEO industry. But, looking deeper into the scope of projects being encouraged, it would seem there is a chance for some of the most innovative companies who are involved in next gen [...]

What content should you be creating in 2009/2010?
Back in the olden days of search engine optimisation, it was all about text. Building websites full of textual content, sending emails full of text, sharing text through bulletin boards, and so on. Most people had dial up modems and images just slowed the connections down to a [...]

It’s strange but even in 2009, some companies seem determined to hold their customers and site visitors at arm’s length, making it nigh on impossible to contact or communicate with them.
Whether the customer has an enquiry, a complaint, a business proposal, or just wants to say how fab the product is, if you do not [...]

More than likely not, but there is no time like the present to look at the possible issues around this question.
There have been numerous discussions recently about the UK serps (search engine results pages) showing too many non-UK sites above established UK content. Is it a bug in the algorithm, some sort of global testing [...]

For those on Twitter or with an iPhone, audio boos are likely to be well known, and are one of the most frequent tweets, whoever you follow.
For those who don’t know what an audio boo is, it is a short audio recording, usually accompanied by a static photo. In order to submit an audio boo, [...]