Posts Tagged ‘search engines’

Black hat SEO techniques around again

Wednesday, March 10th, 2010

It would appear that once again the top search engines are being targeted by the black hats. SonicWall announced yesterday that top SEO terms are bringing up increasingly malicious sites.
Always a good idea to a) check the link you are clicking on and b) keep a close eye on your listings and report any malicious [...]

Does Google threaten your business?

Tuesday, January 5th, 2010

Whilst Google has spent the last decade taking potshots at all and sundry – from Amazon to Microsoft, from authors and publishers to video content producers, from telecoms to the oil industry – it is perhaps time to wonder whether your business might be next?
The Big Money has an interesting slant on Google in the [...]

Clickthrough’s View of Search in 2009 and 2010

Tuesday, December 29th, 2009

Image by vernhart via Flickr

As 2009 rolls to a close, everyone is considering the changes in the world of search during the year. So, we have gathered together the views from some of our experts in the Clickthrough Marketing office of what we may see in 2010 as a result of those changes.
Adam Symes, Head [...]

Annotate your analytics

Tuesday, December 29th, 2009

Now you can make the most of teamwork by allowing every member of your company who has access to Google Analytics to annotate the graphs about your traffic and highlight, for instance, why specific peaks and troughs have occurred in your website traffic.
Whilst it is possible to do this with static graphs taken from analytics [...]

Are you using the right keywords in your SEO?

Thursday, December 3rd, 2009

Short of inspiration about the right keywords to use to attract your core audience audience? Here’s a slightly different way to find keywords this week:
Go to samepoint, enter one of your keywords or phrases into the search box, and click ’search’.
Then below each entry in the results, look at the keyword box and see how [...]

Ready to surf the Google wave?

Sunday, September 6th, 2009

Google Wave will be launched on Sept 30th to 100,o00 invitees. If you haven’t already studied what Google Wave will be bringing to the online world, you need to start today. Mashable have created a clear guide to Google Wave, which is well worth reading, and there are thousands of articles on Google Wave out [...]

SEO IQ Test – how good are you at SEO?

Tuesday, August 25th, 2009

Time to find the experts…..try this SEO IQ quiz and see just how good you are at search engine optimisation.
Having tried it, it is a little like the Impossible Quiz though! There are so many double negatives make sure you have a clear head before starting.
Also, some of the questions are unclear, particularly those which [...]

Submit to Bing

Tuesday, August 25th, 2009

Just in case your website is not showing up on Bing, here is the link to the Submit to Bing page. As with most of the major search engines, if you have sufficient backlinks, have an established site, and are included in other major engines, the Bing crawlers are likely to pick you up anyway.

Content is king for the search engines but…

Tuesday, August 25th, 2009

What content should you be creating in 2009/2010?
Back in the olden days of search engine optimisation, it was all about text. Building websites full of textual content, sending emails full of text, sharing text through bulletin boards, and so on. Most people had dial up modems and images just slowed the connections down to a [...]

Is Google testing breadcrumbs?

Monday, August 24th, 2009

It would seem that Google may be testing breadcrumbs in search results.
Ribbie Hammond reported it here but it seems difficult to reproduce on the UK site.
If this is a sign of things to come, it might be a good idea to check not just the logic of your site information architecture, but also your file [...]