Out of office autoresponders are a great thing. In some ways. If a client is trying to reach you about a particular aspect of a campaign, a notable development, a question about how to promote a new product etc, then it helps if they know that their account manager is out of the office this [...]

Spamming Twitter is a no-no.
Even though Twitter has only a few days search capacity for previous Tweets (due to the monster amount of tweets that are written every minute, let alone day), there is no need at all to keep posting the same Tweet over and over again. Nor to pick on a trending topic [...]

For those who use Twitter regularly, you will know how useful the trends feature *can* be for spotting a fast developing topic or viral. However, as with all these things, there is a major downside. Real-time spam.
In order to make a tweet easy to find by those who will be interested in it, you add [...]

Until last week, with the growing popularity of this new blog, we were slowly but surely wasting more minutes of every day dealing with comment spam on the blog.
Spam is pervasive and pointless, as we all know. It can munch its way through hours of your time, whether in your email inbox, your blog comments [...]

I have just read a piece in our local business newspaper, written by a so-called online marketing expert, all about e-mail marketing.
It reminded me that as we approach Christmas, many companies will be looking to promote their products and services. Many will opt for an e-mail campaign, especially in times of recession where cuts must [...]