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Is Google testing breadcrumbs?

August 24, 2009 Filed under: Google, SEM Industry, Stats & Trends

It would seem that Google may be testing breadcrumbs in search results.

Ribbie Hammond reported it here but it seems difficult to reproduce on the UK site.

If this is a sign of things to come, it might be a good idea to check not just the logic of your site information architecture, but also your file names within the site.

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