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Study says firms are spending more' on search marketing | 24 Jul 2008

The global spend on search engine marketing has risen by 30 per cent this year, a new report has indicated.Authors of Marketing Sherpa's 2009 Search Marketing Benchmark Guide have asserted ......

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Ad budgets make more room for online channels | 23 Jul 2008

Companies are spending more of their marketing budgets on internet-based campaigns than they were in 2005, a new report has revealed.Almost a quarter of ad budgets are now spent on ......

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SEO key for local sports sites? | 22 Jul 2008

A new publication from JupiterResearch has looked at some interesting trends relating to internet usage and sports lovers.The company revealed this week that its study showed serious sports fan account ......

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Google keeps lead in US search market | 21 Jul 2008

Internet giant Google retained its position at the top of the US search rankings last month, it has been revealed.According to figures produced by comScore, 61.5 per cent of searches ......

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Expert: Optimise sites with spider-friendly elements | 15 Jul 2008

A good way to give search engine optimisation (SEO) strategies a boost is to consider the factors that website crawlers or spiders examine when indexing sites.This is according to entrepreneur ......

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'Give SEO a boost with best practice tactics' | 14 Jul 2008

Making use of best practice search engine optimisation (SEO) techniques can be a good way of starting out when it comes to getting the best rankings in organic search results.This ......

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Yahoo!: Three ways to boost conversions | 11 Jul 2008

Marketers can make it easier to convert click-throughs into sales by concentrating on three main areas, according to Yahoo! marketing communications manager Roger Park.In a post on the Yahoo! Search ......

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Developers offered custom search by Yahoo! | 10 Jul 2008

Customised search services based on Yahoo! technology can now be created by individuals and organisations following the launch of a new platform.Yahoo! revealed today (July 10th) that users of its ......

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Web shoppers 'influenced' by site design | 09 Jul 2008

A well designed website is more important to users than security, according to a PayPoint.net study.Some 69 per cent of respondents interviewed said the greatest influence in their decision to ......

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Microsoft forms internet marketing deal with Rodale | 08 Jul 2008

Web and software giant Microsoft has revealed it has entered into an internet marketing agreement with Rodale.Under the terms of the deal, Microsoft will become the media company's sole provider ......

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