Google has announced it will no longer support private profiles for its services.
As of July 31, all Google profiles will be searchable and public.
The move will provide huge bonuses for online marketing, as it will allow adverts to target all Google users.
Google plans to physically delete all private profiles by the end of the month.
Those who do not wish to have their profile deleted automatically will have to change their settings to public.
A company statement explained: “The purpose of Google Profiles is to enable you to manage your online identity. Today, nearly all Google Profiles are public.
“We believe that using Google Profiles to help people find and connect with you online is how the product is best used. Private profiles don’t allow this, so we have decided to make it a requirement that all profiles are public.”
The move has been announced as Google looks to gain users for its new social network, Google+.
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