Resources

Read about our latest thoughts, news, opinions and ideas.
ClickThrough Marketing Blog Image

SEO Weekly Roundup: Pirates, Robots and Mobile Search

Another week, another raft of developments in search engine optimisation. Here are five big stories that have gotten us thinking over the last seven days. Pirate Sites Sink as Google Rolls Out New Version of its Anti-Piracy Algorithm After criticism of its anti-piracy efforts from the likes of James Murdoch, Google announced on Friday, October…

ClickThrough Marketing Blog Image

SEO: Google Webmaster Guidelines Updated, Says Don't Block Javascript or CSS

Google has updated its technical Webmaster Guidelines to reflect its evolving indexing system, warning webmasters that they could face ‘suboptimal rankings’ if they prevent Google’s bots from crawling CSS or Javascript files. Recently, the search giant has made several big steps towards considering user experience (UX) as a ranking factor, including strongly hinting it will [...]

ClickThrough Marketing Blog Image

Google Pirate Update Rolls Out After Criticism of Anti-Piracy Efforts

Google’s Pirate Update has most likely rolled out, based on reports by TorrentFreak. Pirate Update is a search filter designed to penalise sites that violate copyright legislation, such as torrent sites. It was first rolled out in 2012, but has seemingly remained unaltered in the two years since. However, on Friday last week Google announced [...]

ClickThrough Marketing Blog Image

Google: Penguin 3.0 STILL Rolling Out, Actually

Yesterday we reported that Google’s John Mueller had confirmed the new version of the Penguin algorithm had finished rolling out. “As far as I know,” he said in a Webmaster Hangout, “it has rolled out completely.” However, according to Search Engine Land, Mueller retracted that statement a few hours later. So, what’s going on? A [...]

ClickThrough Marketing Blog Image

Google: Penguin 3.0 Algorithm Update is Complete

Following significant speculation over the past weeks, Google has officially confirmed it has finished rolling out the latest update to its Penguin algorithm – Penguin 3.0. A Google representative confirmed to Search Engine Land that the update – the first in more than a year – rolled out last Friday (October 17). Then in a [...]

ClickThrough Delivers Digital Marketing Training for AIA

The AIA life insurance group recently asked ClickThrough’s CEO to deliver best-practice content marketing, social media, PPC and SEO training in Singapore. Here’s our travel report… Phil Robinson, our founder and CEO, recently returned from a jaunt to Asia. But despite his ‘I’ve-just-been-on-holiday’ grin and his armfuls of souvenirs, his trip was decidedly business related….

ClickThrough Marketing Blog Image

Google Tests 'Mobile Unfriendly' Icons in Mobile SERPs

Just last week we reported that Google may be planning to use mobile user experience as a ranking factor. In what appears to be a further step towards this goal, the search engine is now testing ‘mobile unfriendly’ icons in mobile SERPs. As pointed out by Search Engine Watch’s Yuyu Chen, the new feature appears [...]

Categories

Get in touch - we'd love to hear from you!

Get in touch now to talk to our trusted, Google-qualified digital marketing experts.

Do you have a Brief / RFP you wish to upload?

(2mb size limit)

 I would like to receive your occasional newsletter