ClickThrough News

Read about our latest thoughts, news, opinions and ideas.
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ClickThrough’s Epic Cycle for Sport Relief 2012

We at ClickThrough are a charitable bunch. Following on from last year’s momentous Comic Relief cake-and-underpants-athon, we’ve now turned our attention to the more serious (but no less embarrassing) world of sport. Our Sport Relief challenge was simple – cycle the equivalent of Lichfield to Trafalgar Square, a mean 118 miles. Two exercise bikes were…

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ClickThrough Puts Its Best Foot Forward For Sport Relief

ClickThrough Marketing will be helping this year’s Sport Relief campaign by offering its search engine marketing expertise for free. This is the second year running that we’ll be working with Comic Relief – the charity that organises Sport Relief. Last year, as well as assisting the charity with its search engine marketing strategy, we took…

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ClickThrough Welcomes Oliver Pyper to Content Team

In this team member profile we meet with Oliver Pyper, ClickThrough’s online copywriter, to find out what his role entails, what he did before he joined us, and where he likes to eat breakfast. Who are you? –Oliver Pyper online copywriter at ClickThrough. When did you start at ClickThrough? – On the first day of…

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The Search is Over as Chris and Jene Say ‘I Do’

They searched, they found love. ClickThrough Marketing employees Chris Knight, senior account director, and Jene Pedder, account director, have tied the knot following a three-year office romance. We’re proud of our linkbuilding strategies here at ClickThrough. Now Chris and Jene have forged our strongest link yet with the first ever ClickThrough wedding! The historic occasion…

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PPC Marketing Heroes Fly Through Test

Holy mackerel! ClickThrough Marketing’s very own Fantastic Four dumped their tights and capes this week to complete Digital Academy certificates in Pay Per Click best practice. The awesome foursome, led by Head of Paid Search and Affiliates, Amy Bott, work on PPC campaigns for a number of ClickThrough clients, including Nectar, Halfords Autocentres and Norgren….

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Amy Bott Appointed ClickThrough’s Head of Paid Search

This time we put the questions to Amy Bott, ClickThrough’s new Head of Paid Search. Amy explains why she believes cross-channel attribution is key to PPC and reveals her signature dish… Who are you? – Amy Bott, ClickThrough’s new Head of Paid Search. When did you start at ClickThrough? – I joined on 19th September so I’m…

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