Internet Marketing Blog

Read the latest digital marketing insights from ClickThrough. We blog regularly on SEO, PPC, content marketing, web design and conversion optimisation.

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Credit crunch? Not in internet marketing

A new report by Rackspace has found that many chief marketing officers are planning to spend their 2009 budget on online marketing rather than traditional ad media. Although the overall advertising spend in the US was found to be down this year, many have spotted that the online spend is up. Although it may be…

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Growing concern about hacked websites

There has been considerable online press coverage recently about server vulnerabilities, websites hosting malicious code eg virus in HTML, and hacked websites generally. (Actually, the correct term is ‘cracked’ as ‘hacked’ just means anything to do with coding, rather than nasty code). If you run a commercial website, it is vital that not only is…

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Writing a blog is easy!

For SEO and search engine marketing, the benefits of writing a blog are many fold. Firstly, you can add regular detailed commentary to your site which includes keywords and long tail terms that will enable your site to be found on the search engines for a wider variety of search terms. You can build up…

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Blogsearch Tool

Google has launched a new blog searching tool, Blogsearch. It offers the chance to search for tech, business, gaming, science, entertainment, TV and movies,  amongst other subjects, as well as by keyword. There seems to be a wide range of blogs indexed, rather than just the A list bloggers, so you get a reasonably broad…

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Google Yahoo deal – the facts

In an attempt to clear up some of the controversy, rumours and even deal with questions raised by an ongoing anti-trust investigation by the US Department of Justice, Google has launched a new facts page about the advertising deal with Yahoo. Although a considerable amount of support is shown from big businesses, those most likely…

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