Small Business SEO

Read about our latest thoughts, news, opinions and ideas.
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My top tips for writing a good company blog

It’s estimated that 95% of blogs are abandoned: left to rot, forgottten. These blog ghosts can haunt a company. Businesses which start a blog, but fail to update it, are advertising their lack of commitment to customers. It’s just not worth starting a blog, if you’re not able to see it through. Here, ClickThrough copywriter…

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The EU Cookie Law: Get A Free White Paper

The new EU Cookie Law came into force on May 26. Now, almost a month later, websites have had chance to digest the legislation and make the proper change to ensure visitors are aware of their site’s cookie policy. ClickThrough Marketing has been asked by several clients about the best practice ways to adhere to…

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Change Places! Search engine launches Google Plus Local pages

Google has taken the first steps in its radical decision to move on from Google Places by migrating the service to Google+ Local Pages. The change means anyone who has so far managed to avoid any involvement with Google’s social networking site will need to think again. Google is continuously refining services now to push…

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How to earn big money on Pinterest

It would seem that scammers have been quick to jump on the Pinterest bandwagon, using fake Pinterest and Twitter accounts, harnessed to affiliate links, to generate revenue. Pinterest will need to take action to prevent this becoming more widespread but the process for the scammers is little different to that which a genuine business can…

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Managing your social network profiles – blisscontrol

As we all end up with more and more social profiles, it can become increasingly difficult to manage something as simple as changing your profile picture so that all sites are consistent eg if you re-brand. Sometimes, just navigating to the right area of complex settings eg on Facebook can be a bit of a…

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Mobile E-Commerce for any business

As smartphones, mobiles and tablets become more prevalent, and wi-fi hotspots mean that data transfer can cost next to zero (a cup of coffee and a bun in many places), so we are seeing an explosion in mobile marketing. Geo-location and location based marketing aim to attract and encourage customers within a locality with services…

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Set up your stall on Pinterest

Are you selling products online? Then you should check out Pinterest…. It gives you an opportunity to showcase all of your products, with photos, and Pinterest is fast becoming a buzzword in the social media world. It is driving more traffic to corporate websites than Youtube, Google+ and Linkedin together, so ignore it at your…

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Does over half of your traffic come from Facebook? It could.

We are increasingly moving from a search driven world to a social driven world. If your online marketing spend includes the vast proportion being spent on SEO and SEM, it is time for a rethink. Google’s development of Google Plus in an effort to ‘get social’ (against the behemoth in the social world that is…

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