Internet Marketing Articles

It is important to keep a close eye on the statistics your e-commerce site provides to ensure that you are correctly targeting your content to your likely audience, and therefore making every sale that should be available to you. Not only that, but you need to be encouraging your potential and [...]

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When considering a social media marketing strategy, it is important to remember that social media marketing has only just entered the ‘prove it’ stage. In other words, whilst many are aware of social media and its potential benefits, there is no clear road map yet that businesses can adopt for guaranteed [...]

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It is not necessary, and is nigh on impossible, to understand the complex formulas and all of the different factors used by the search engines’ algorithms, but it is possible to utilise many of the factors to gain success in the SERPs. Much value has been placed on the age of a [...]

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Previously, we discussed why geo factors and local search are dominating the search engine ranking positions, and now we need to look at how you too can benefit from the changes made by the major search engines to personalise search for their users.
Once again, it is vital to remember that all search [...]

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As the years have progressed, so have we seen the inevitable rise in search personalisation in order to deliver relevant results by the search engines. Additionally, we have seen an increasing rise in the use of mobile devices to access the internet and conduct searches, including a corresponding rise in the [...]

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