SEO

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SEO News Roundup: Google’s Mobile-First Index Recommendations

Tom Williams brings you the latest in search engine optimisation news, including Google’s mobile-first index recommendations, more rumours circulating Search algorithm updates and the accuracy of Google’s monitoring tools. Google’s Mobile-First Index Recommendations As we await the release of Google’s mobile-first index, the search engine giant has announced some tips for going ‘responsive’ with our websites…

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SEO News Roundup: Google to Allow Searchers to Disable AMPs

Tom Williams runs through the latest in SEO news, including Google’s plans to allow searchers to disable AMPs, Google’s new desktop search interface, and news on the myths of Google crawl budget. Google Plans to Allow Searchers to Disable AMPs In August 2016, Google launched Accelerated Mobile Pages (AMPs) to the main search results. However,…

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The Six Fundamental Areas Your SEO Agency Should be Focusing On

Beth Rimmer runs through the six key areas for any search engine optimisation strategy, including the importance of strategic management, all-important tech and content considerations, and why every SEO strategy should incorporate social media marketing.   One of the greatest benefits of working with an SEO agency is that it should provide you with an…

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SEO News Roundup: Google Experiments with Mobile First Indexing

Tom Williams talks through the latest in search engine optimisation news and advice, including Google’s first experiments with a mobile search index, infrastructure updates to Google’s Search Console, Google’s ‘Back-To-Top’ interface update, and more. Google Starts Mobile-First Index Experiments On Friday 4 November, Google announced that it would start working on the implementation of mobile-first…

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SEO News Roundup: Google Begins Removing Penguin 3.0 Penalties

Tom Williams runs through the latest in search engine optimisation news, including the beginning of Google’s Penguin 3.0 recoveries, AMPs breaking desktop search, and an update to Google’s Local Search. Google Removes Penguin 3.0 Penalties On 28 September, Google’s Garry Illyes said on Twitter that Google had started removing penalties given to webmasters as a…

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Google’s Penguin 4.0 is Live

Google has finally rolled out a more up-to-date version of its anti-spam ranking algorithm – Penguin. On 23 September 2016, Penguin 4.0 was launched worldwide, with a few significant changes, setting it apart from previous versions of the Penguin algorithm. Penguin is an important ranking algorithm that focuses on devaluing spammy sites, as well as…

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SEO News Roundup: Google Yet To Confirm a Penguin 4.0 Launch Date

Tom Williams runs through the latest SEO news, including details on Google’s Penguin 4.0 algorithm update, Google dropping 50% of images from SERPs, and Google’s addition of a new search based schema markup. Google Yet To Confirm Penguin 4.0 Launch Date Almost two years ago, on 17 October 2014, Google launched its most recent update…

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SEO News Roundup: Google Prepares for the Migration of Search Console to New URLs

Tom Williams brings us all the latest search engine optimisation news, including Search Console’s new URLs, new related topics showing in SERPs, webmasters warned again on mobile redirects, and the latest Whiteboard Friday presentation. Google Moves Search Console to New URLs On 20 May 2015, Google Webmaster Tools rebranded to Google Search Console. The reason…

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