Tag Archives: campaign

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Google warns that Welsh businesses could be “missing out” without Internet presence

Google has warned Welsh businesses that they could be missing out on Internet marketing opportunities, as figures have shown that around 40 per cent of small firms based in Wales don’t operate a website, according to an article published by BBC News. The message has coincided with the announcement that Google will work with the […]

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Alphabetti Tweets & Fair Trade ice cream

Ben & Jerry’s Facebook campaign launched this week in the UK. In further support of Fairtrade, and showing exactly how an integrated marketing campaign works, they also launched another, different, campaign via Twitter. However, the Twitter campaign is not about ice cream flavours, nor Ben & Jerry’s, but about Fairtrade. It uses the spare letters…

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