Tag Archives: location

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Gowalla gone – service shuts down

Location check-in service Gowalla has shut down. The move comes just three months after leading social network Facebook subsumed Gowalla’s staff. The closure comes as Facebook looks to increase and improve location-based services on its site: as rival check-in site FourSquare continues to grow in popularity. As if sharing what you had for lunch with […]

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Don’t count on Facebook Places

Thought Facebook Places might be a serious contender to Foursquare and Gowalla for location marketing? Think again. Whilst it ought to have stood a chance in the geolocation marketing stakes, Facebook rolled out Places as an afterthought, a feature with no thinking behind it. And now it has gone. In the hullabaloo of yet more…

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