Tag Archives: mobile advertising

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New Report: UK Mobile Advertising Spend Set To Top £1 Billion in 2013

The UK’s mobile ad spend is set to pass the £1 billion mark this year according to a new report. The eMarketer report also predicts Twitter will earn £43.6 million in UK ad revenues alone this year. In the report, eMarketer estimates mobile advertising in 2013 will have sky-rocketed by 126.1% compared to the figures […]

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Mobile Advertising Helps Facebook's Value Soar Beyond £100bn

Facebook’s market value has soared to more than $100 billion according to the latest financial figures. The surge in the social network giant’s value has been accredited to its huge success with mobile advertising. Figures also showed the stock had increased to $41.60 and even as much as $41.64, a figure representing the highest intraday […]

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Facebook Posts 75% Increase In Mobile Advertising Revenue

Facebook has surprised Wall Street by posting a 75% increase in mobile advertising revenue, only three months after officially launching such ads. While other tech rivals such as Google and Yahoo! have posted up and down results for the second quarter – much akin to many of their efforts to tame the mobile beast – […]

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Zuckerberg: Mobile advertising accounts for 30% of Facebook's revenue

Facebook’s mobile audience in the US and the UK has increased almost 20% according to the social networking giant. The firm used the announcement to show the social network brands appeal for other brands and mobile advertising professionals as consumers go mobile during the summer months. The social networking site’s CEO, Mark Zuckerberg, also revealed […]

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UK Mobile Advertising Spend Set To Reach As Much As £1bn This Year

A new study has revealed UK mobile advertising spending could reach almost £1 billion this year. The research from eMarketer suggests there will be an increase of more than 90% on the £526m spent last year. With smartphones and tablets increasing in popularity in the UK, more and more digital marketing advertisers are looking to […]

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