Tag Archives: PPC advertising

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AdWords for local businesses – another way it can benefit

In their PPC marketing efforts, small, local businesses hardly ever use Google AdWords to its maximum potential. Writing for Search Engine Watch, Howie Jacobson has highlighted three ways in which local businesses can benefit from AdWords. Here is just one of those aforementioned three ways suggested by Jacobson, in a summarised form: Test Messaging For […]

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