Tag Archives: Ray Comstock

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SEO is alive and well

In response to comments made by entrepreneur Jason Calacanis six years ago, Ray Comstock has penned a passionate defence of SEO. In an article published at Search Engine Watch, Comstock provides reasons why ‘SEO will never die’, in a direct rebuttal of Calacanis’ comments, made at the Search Engine Strategies Chicago conference in 2006. Comstock […]

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Taking advantage of Google’s latest algorithm update

Following Google’s recent algorithm update, which sees an increased focus put on delivering fresh content, many have been left pondering how they can take advantage of it. Writing for Search Engine Watch, Ray Comstock has produced a list, detailing a number of ways in which those businesses that produce time-sensitive content can take advantage of […]

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Three data analysis phases in driving SEO results

Writing for Search Engine Watch, Ray Comstock has stated that there should be three main phases in analyzing data to further SEO results. The first of these phases is Performance Reporting – The data that should be considered in this section is that which determines whether the SEO key performance indicators are leading to eventual […]

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