Tag Archives: social advertising

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Social Media News Roundup: Facebook and Twitter Join Forces To Improve News

Lisa Coghlan outlines the latest social media marketing news, including a partnership between social media and news organisations to improve news gathering and distribution, the latest conversion tracking in LinkedIn, and updates to Twitter and Facebook Messenger. Facebook and Twitter Join Forces To Improve News Facebook and Twitter have joined forces with a number of…

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Social Media News Roundup: 535% Growth in Social Advertising

Amy Dugmore brings you this week’s social media marketing news, as Kenshoo’s digital marketing snapshot shows huge gains in social advertising, Google + prepares to deactivate Photos and Twitter depersonalises pages Social Advertising CTR Up 535% Facebook marketing partner Kenshoo has revealed that clickthrough rate on social advertising is up 535% year-on-year in its recent…

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Facebook revenues dip in first quarter of 2012

Social media giant Facebook claims seasonal advertising is to blame for its first dip in quarterly revenue in two years. The network saw revenue fall by 6.5% quarter-on-quarter in the three months to March 31, according to Marketing Week. Revenue remained over the $1bn mark – hitting $1.06bn – and was still strong year-on-year, up […]

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