Tag Archives: zagat

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The big Internet marketing news stories of 2012

If you’re confusing pandas and penguins, and you think the cookie law is getting tough on the chocolate chip industry, then you’ve probably missed a few big Internet marketing stories this year. The worlds of SEO, PPC and social move fast, so to help you get up to date on the big gossip of 2012,…

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Google puts money into local search marketing

Google has acquired Zagat.com – a local restaurant review site – and this acquisition indicates that Google are getting ever more serious about local search. Zagat is not a start up but has reinvented itself for the Web after originally being a print based review platform. Looking at the stats – 350,000 reviewers, 100 countries,…

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