Google has announced that users of its AdWords service will be able to make video calls to get support directly from the search engine giant.
The feature was announced in the Official AdWords Community forums, and is currently in the testing phase, meaning it'll only be accessible to a limited number of advertisers based in American and Canada.
The new feature has been designed to enable advertisers to get a greater level of help, from a specialist, with any technical issues they might encounter with their accounts.
It consolidates the screen share function that previously helped PPC marketing professionals to get Google AdWords support, which was launched back in April.
Google has stated that the video call function can be found under the contact us tab within an AdWords account.
AdWords video calls will use the technology utilised by Google+'s Hangouts feature.
However, it's been stated that users don't have to be signed up for an account on the social networking site, but installation of a Google voice and video chat plug-in may be required in order for the feature to work.
The search engine has advised users not to open any screens featuring personal or sensitive information (i.e. browsers featuring credit card details, passwords, and so on) whilst using the feature, though.
Internet Marketing News from ClickThrough - the content marketing experts.