Here are the top stories from this week's paid search round up. Don't forget to check out our blog for all the latest news and developments.
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Here's the latest round up of what's happening in the world of paid search.
This week's top story:
Google Customer Match Targeting Gets An Upgrade In AdWords Google Customer Match is now more accessible, helping marketers to use phone numbers and addresses for Customer Match Targeting with AdWords campaigns.
Other Top Stories:
Bing Ads Now Includes Call Conversion Imports Bing's latest update will allow advertisers to import call conversion data into their campaigns, making it easier to attribute their efforts more accurately to call reports.
Facebook Launches Pre-Roll Ad Test Facebook has announced a six-second pre-roll ad test and will also be introducing restrictions on when publishers will be able to insert mid-roll ads into their video content.
Facebook Ads Now Link To WhatsApp Accounts Now WhatsApp has rolled out verified business profiles, Facebook will be adding a new tool for those brands to promote themselves.
Don't forget- if there's anyone else in your organisation who would benefit from these regular updates, let us know and we'll add them to the distribution list.
Sarah Kemp Digital Paid Media Manager
ClickThrough Marketing 28 Sandford Street Lichfield Staffordshire WS13 6QA United Kingdom
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