Tag Archives: Paid Ads

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Google pulls Adblock Plus from its Play Store

Search engine giant Google has pulled the adblocking app Adblock Plus from its Google Play store. With Google making a lot of its revenue from companies placing ads on its Search Engine Results Pages (SERP) as part of their PPC marketing campaigns, the move from the Internet firm could be seen as a way of […]

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Bing claims Google product search leaves online shoppers Scroogled

Search is turning nasty: just in time for Christmas. Microsoft’s Bing has launched a scathing attack on Google’s Shopping search service. It has set up a site, Scroogled.com, which claims Google is misleading shopping search customers. Entitled Don’t Get Scroogled, the vicious online PR campaign aims to debase trust in Google’s search engine by intimating […]

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Facebook revenues dip in first quarter of 2012

Social media giant Facebook claims seasonal advertising is to blame for its first dip in quarterly revenue in two years. The network saw revenue fall by 6.5% quarter-on-quarter in the three months to March 31, according to Marketing Week. Revenue remained over the $1bn mark – hitting $1.06bn – and was still strong year-on-year, up […]

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Search engine optimisation still ranks #1 for internet marketing

Search engine optimisation remains one of the most effective forms of internet marketing. All good internet marketing strategies should pay attention to organic search initiatives to ensure a steady flow of search traffic to a target site. Whilst paid search is becoming more prevalent amongst both search engines and social media networks, organic queries remain […]

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Study reveals how big brands dominate search engines

A new report released by The Australia Institute, and cited in an article published on smartoffice.com.au, has revealed that 37 per cent of Internet users were not aware that search engines were displaying paid advertising in with standard search results. The results drawn from a sample pool of 1,000 Australians also surprisingly revealed that only […]

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