Digital Marketing Blog

Explore our blog to learn what’s new in the world of digital marketing at ClickThrough.

Blog Articles We like to stay ahead of the digital curve

Our digital marketing blogs give you insights and useful information on SEO, PPC, paid social, content marketing, conversion rate optimisation, data-led design, digital PR and more.


Posts about SEO and Content:

Why Thought Leadership is a Key Marketing Tool

When marketers think of thought leadership, there are names rather than ideas, that tend to spring...

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How to write the perfect meta description using ChatGPT

With the release of GPT-4, how revolutionary will this tool be? Alan Rowe takes us through it...

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How well integrated is your organic search?

To help prompt you to consider your approach to organic search integration, Dr. Dave Chaffey gives...

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Linking User Journey and Content Strategy

Learn more about the importance of understanding the user journey to create a content strategy that...

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Google’s Change in Guidance for AI Use

Google's change in guidance could transform the way content is created in the future, but how does...

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Google announces Bard to rival ChatGPT

Google are launching their own chatbot to strengthen their AI capabilities, but what is it, and why...

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How to use ChatGPT effectively in your SEO strategy

Join our SEO Apprentice, Fiona Artwell, as she tells you how ChatGPT can benefit (and hinder) your...

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Why it’s crucial that SEO is considered early and often in your site migration

Join our Head of SEO, Rory Tarplee, and SEO Specialist, Joe Wheeler, as they tell you how to run an...

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Digital Marketing Update: Google sets new standards for links and content

Google sets new standards for links and content, new functionality emerges in Analytics and Search...

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Google's Helpful Content Update: What You Need To Know

How will Google's latest update impact your SEO efforts? Read our expert’s insights to learn what...

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Differences in Marketing to Gen Z

Understanding who your ideal customers are and exploring target personas is crucial in marketing....

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