Companies could find that a new tool from Google could aid their search engine optimisation efforts by offering real-time suggestions to web users.
The search giant has announced the international launch of Google Suggest – a feature that gives users search ideas as they type.
As letters are entered into the search box, Google Suggest will display a list of possible search terms in a drop down list.
Users can simply click on a suggested term to run a search, without typing in the rest of their query.
This may help them find what they are looking much faster than if they were to experiment with their own search terms.
Google Suggest is available in 155 domains and in 51 different languages. Suggestions are localised to account for cultural factors and preferences, allowing for greater search precision.
Last month, Google announced the rollout of expanded related search lists which offer users more information about other sites they may wish to visit.