Programmatic, paid social and PPC agency services

The fastest way to drive traffic that converts

Why Choose Us

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We’re Transparent

We communicate our strategies every step of the way through our roadmap documents, ensuring you can see exactly how we’re managing your paid activity

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Your Goals Are Our Goals

You’re passionate about your business, we’re passionate about paid media. We’ll combine our enthusiasm for advertising with your intimate brand knowledge to achieve results that we’ll both love.

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We’re Tech Agnostic

We partner with leading ad tech firms, whilst advising our clients on the options of who to use. We’re not bound to any technology and will choose the best fit for what you want to achieve

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Level up your advertising with digital paid media management

Our digital paid media services are there to help you manage what can be a vital part of any marketing mix. We have a track record in helping our clients reach the next level in digital paid media advertising by combining our passion and expertise with their love and knowledge of their brand. We use our collaborative approach to identify the platforms most appropriate based on the specific consumer journey for a brand, and use our tools, experience, and knowledge to improve their ROI.

We're trusted to deliver by industry-leading brands.

Our Digital Paid Media Services

Our services are offered across the full range of DPM. We complete the following services for PPC advertising, paid social media marketing, and programmatic display.

Paid Media Audit

Our audits determine the effectiveness of your current paid media set-up. We’ll identify the areas that you can improve on (with recommendations of how to implement!), highlight the parts you’re already doing well and advise on technology and advanced features that can help you progress.

Paid Media Managed Service

Our managed services ensure your paid media strategy is being run, targeted and optimised the best it can be. We work this around your needs and can include management on a number of platforms including Google Ads and Facebook, through key tasks such as keyword optimisation, bid management, reporting, ad creation, and more.

Paid Media Training

Knowledge is power, which is why we don’t keep it to ourselves. Alongside our services, we offer training in all areas of digital paid media to enhance your understanding, improve ability, and empower you to measure your own results.

Assist & Mentor Paid Media Programmes

Our assist and mentor programmes are designed for brands managing their media in-house but looking for external reassurance and advice on their strategy. We’ll help build your confidence and ensure you stay on the right track.

Consultancy

Our consultancy services are for businesses confident with running their own paid media but looking for an external specialist to discuss their strategy. We provide an opportunity for clients to confer with digital paid media experts and get recommendations from within the industry.

Our PPC Services

A PPC campaign is the fastest digital marketing tactic to occupy the very top of a search engine results page (SERP). Our PPC services help you reach customers quickly, whilst directing them exactly where you need them to go.

We work across both Google Ads and Microsoft Ads (Bing), ensuring you’re able to capture your target audience whichever their preference. Our expertise includes Google/Microsoft Shopping and the Google/Microsoft Search Network, as well as Google's SERP.

Our programmatic display advertising services

Our display advertising services enable you to capture potential customers attention across the web. Programmatic display advertising is an essential part of building the brand awareness that drives potential customers through your conversion funnel and, through careful management of audiences and ad creative, we ensure your brand image is seen in the right places at the right times. Our programmatic display services provide you access to highly targeted websites to ensure we are reaching the most relevant audiences for your business.

Being tech-agnostic, we work with a number of partners for our display activity, matching your goals to the goals of the platform to ensure we are taking advantage of the right solution for you. We are at the forefront of ad technology to capture relevant audiences and a variety of website ad space.

Our paid social services

Using paid social media marketing services is the best way to capture potential customers with engaging content that fits seamlessly into its surroundings. Our paid social specialists can run your activity as a stand-alone campaign or as part of your overall marketing mix to improve your digital performance.

Through paid social advertising, we have helped our clients gain sales, grow their follower counts and even achieve industry firsts! Our team live and breathe social media and marketing strategy and are here to help you reach your goals.

A good paid social media marketing strategy will yield results for years to come. By increasing your follower counts, honing in on what your potential customers want to see, and evaluating the best performing times, the results from our campaigns will keep on coming.

What our clients say

“ClickThrough are a long-term partner of Renault Retail Group and we’re very pleased with the consistent innovation and creativity they bring to our paid search campaigns. In what was a difficult time for the whole automotive industry, they were able to identify a way to uplift performance and reach more potential customers in a market that’s never been more competitive.”

Kelly Greene - Senior Group Marketing Manager at RRG

Case Studies We grow your business as if it's our own

Learn more about what we've achieved for our digital paid media clients.

65%

Decrease in CPA with Performance Max

100%

Increases in plan purchases in 3 months

20%

Growth in conversion rate using SA360

Renault Retail Group

65%

Decrease in CPA with Performance Max

Simply Health

100%

Increases in plan purchases in 3 months

Simply Health

20%

Growth in conversion rate using SA360

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Ad technology that works for you

Learning is one of our key values across the business and we could argue that our DPM team embodies this most of all. In fact, our Accelerator Lab was born from always striving to offer the best technology, best tools, and best options for our clients.

We partner with leading ad tech firms to give our clients access to the tools that are right for them. We also consider ourselves pioneers in the world of cookieless advertising and the rise of zero and first-party data. We stay ahead of the curve, so our clients never feel like they’ve been left behind.

Want to Talk? Book in a call with one of our digital paid media experts now.

Webinars What we learn, we share

Watch our range of digital paid media webinars on demand!

How to optimise your PPC campaigns for conversions
Available to watch now
How to optimise your PPC campaigns for conversions

If you’re not planning your PPC campaigns and assets with conversions in mind, you’re selling yourself short and minimising the return on your ad investment. Join Al and Sarah, as they join forces to share how you can apply the principles of conversion rate optimisation to your PPC campaigns.

How to win conversions with Cookieless marketing
Available to watch now
How to win conversions with Cookieless marketing

In this webinar, ClickThrough’s Director of Conversion Strategy, Alan Rowe and Director of Digital Transformation and Innovation, Macy Edwards will show you how you can mitigate the loss of third-party cookies through building an effective tech stack and taking ownership of first-party data.

How to Use Google Performance Max to Lower Your Cost per Conversion
Available to watch now
How to Use Google Performance Max to Lower Your Cost per Conversion

Join ClickThrough’s Head of Digital Paid Media, Sarah Clarke, and Digital Paid Media Executive, Harry Brooks, as they reveal how they used Google’s new Performance Max campaign type to reach a broader audience AND reduce Renault Retail Group’s CPA to 67% below benchmark levels.

How to Build Brand Awareness with Display Advertising
Available to watch now
How to Build Brand Awareness with Display Advertising

Digital display advertising is an essential part of building brand awareness – if you're missing Display, you risk being forgotten!

How to Use PPC Advertising to Secure Black Friday Conversions
Available to watch now
How to Use PPC Advertising to Secure Black Friday Conversions

PPC advertising is a key way to push your customers through the end of the funnel – something you CAN NOT take for granted!

How to Use Paid Social Advertising to win Black Friday Conversions
Available to watch now
How to Use Paid Social Advertising to win Black Friday Conversions

Amy Cox and Olivia Green share how you can use Paid Social to nurture customers at all stages of your conversion funnel.

How to Use Paid Social Advertising to Grow Your Brand
Available to watch now
How to Use Paid Social Advertising to Grow Your Brand

In the first of our paid social webinars, ClickThrough’s paid social experts, Amy Cox and Olivia Green, will be running through an introduction to the world of paid social advertising.

How To Market In A Cookieless World - Don't Lose 51% of Retargeting Opportunities
Available to watch now
How To Market In A Cookieless World - Don't Lose 51% of Retargeting Opportunities

Third-party cookies, the lifeblood of the online ad ecosystem, are an endangered species. The impact of their loss to marketers cannot be underestimated.

How to Develop Your Digital Strategy with Advertising Technology
Available to watch now
How to Develop Your Digital Strategy with Advertising Technology

Digital paid media has developed a lot over the last few years and by leveraging new features, advertisers can get a one-up on their competition and ensure their advertising stands out from the crowd.

How To Market In A Cookieless World
Available to watch now
How To Market In A Cookieless World

In this webinar, Alan Rowe and Macy Edwards explain how the technology behind the web is quietly experiencing the most revolutionary change in over two decades, what it means for marketers, and what you must do now if you plan to continue advertising online.

How To Build The Perfect Ad Creative
Available to watch now
How To Build The Perfect Ad Creative

How do you create ads that capture both your audience's attention and their wallets? In this webinar, ClickThrough’s Director of Digital Paid Media, Macy Edwards and Director of Content, Amy Dugmore will help you do just that.

How To Measure Facebook Activity Accurately In The Modern Marketing Mix
Available to watch now
How To Measure Facebook Activity Accurately In The Modern Marketing Mix

In this webinar, ClickThrough’s Director of Digital Transformation and Innovation, Macy Edwards explains how time invested in improving the tracking of your Facebook campaigns can deliver substantial returns.

How To Market In A Cookieless World (or Preparing For Hell To Break Loose)
Available to watch now
How To Market In A Cookieless World (or Preparing For Hell To Break Loose)

Third-party cookies, the lifeblood of the online ad ecosystem, are an endangered species. The impact of their loss to marketers cannot be underestimated. But how well do you understand what’s coming – and do you have a Plan B?

How To Drive Action Through Your Brand On Pinterest
Available to watch now
How To Drive Action Through Your Brand On Pinterest

Pinterest is a platform that’s widely used by consumers yet largely ignored by marketers. Whilst most realise it’s a great source of visual inspiration, not many marketers realise it’s also a shoppable platform. But how can you ensure you’re effectively using Pinterest to inspire your audience into buying your product?

How To Market In A Cookieless World (or Preparing For Hell To Break Loose)
Available to watch now
How To Market In A Cookieless World (or Preparing For Hell To Break Loose)

Third-party cookies, the lifeblood of the online ad ecosystem, are an endangered species. The impact of their loss to marketers cannot be underestimated. But how well do you understand what’s coming – and do you have a Plan B?

How To Build The Perfect Ad Creative (or Why Some Ads Sell More Than Others)
Available to watch now
How To Build The Perfect Ad Creative (or Why Some Ads Sell More Than Others)

In this webinar, ClickThrough’s  Macy Edwards and Amy Dugmore explain the vital role that creativity plays in attracting and retaining your audience’s attention, and the considerable rewards for getting creative execution right.

Getting More From Your Agency (or How To Make Them Sweat)
Available to watch now
Getting More From Your Agency (or How To Make Them Sweat)

In this honest and thought-provoking webinar, Google’s Sam Craggs and ClickThrough’s Macy Edwards explain why, far from diminishing the importance of agencies, increased automation allows them to increase value by creating joined-up campaigns that capture consumers’ minds and wallets.

How to optimise your PPC campaigns for conversions
Available to watch now
How to optimise your PPC campaigns for conversions

If you’re not planning your PPC campaigns and assets with conversions in mind, you’re selling yourself short and minimising the return on your ad investment. Join Al and Sarah, as they join forces to share how you can apply the principles of conversion rate optimisation to your PPC campaigns.

How to win conversions with Cookieless marketing
Available to watch now
How to win conversions with Cookieless marketing

In this webinar, ClickThrough’s Director of Conversion Strategy, Alan Rowe and Director of Digital Transformation and Innovation, Macy Edwards will show you how you can mitigate the loss of third-party cookies through building an effective tech stack and taking ownership of first-party data.

How to Use Google Performance Max to Lower Your Cost per Conversion
Available to watch now
How to Use Google Performance Max to Lower Your Cost per Conversion

Join ClickThrough’s Head of Digital Paid Media, Sarah Clarke, and Digital Paid Media Executive, Harry Brooks, as they reveal how they used Google’s new Performance Max campaign type to reach a broader audience AND reduce Renault Retail Group’s CPA to 67% below benchmark levels.

How to Build Brand Awareness with Display Advertising
Available to watch now
How to Build Brand Awareness with Display Advertising

Digital display advertising is an essential part of building brand awareness – if you're missing Display, you risk being forgotten!

How to Use PPC Advertising to Secure Black Friday Conversions
Available to watch now
How to Use PPC Advertising to Secure Black Friday Conversions

PPC advertising is a key way to push your customers through the end of the funnel – something you CAN NOT take for granted!

How to Use Paid Social Advertising to win Black Friday Conversions
Available to watch now
How to Use Paid Social Advertising to win Black Friday Conversions

Amy Cox and Olivia Green share how you can use Paid Social to nurture customers at all stages of your conversion funnel.

How to Use Paid Social Advertising to Grow Your Brand
Available to watch now
How to Use Paid Social Advertising to Grow Your Brand

In the first of our paid social webinars, ClickThrough’s paid social experts, Amy Cox and Olivia Green, will be running through an introduction to the world of paid social advertising.

How To Market In A Cookieless World - Don't Lose 51% of Retargeting Opportunities
Available to watch now
How To Market In A Cookieless World - Don't Lose 51% of Retargeting Opportunities

Third-party cookies, the lifeblood of the online ad ecosystem, are an endangered species. The impact of their loss to marketers cannot be underestimated.

How to Develop Your Digital Strategy with Advertising Technology
Available to watch now
How to Develop Your Digital Strategy with Advertising Technology

Digital paid media has developed a lot over the last few years and by leveraging new features, advertisers can get a one-up on their competition and ensure their advertising stands out from the crowd.

How To Market In A Cookieless World
Available to watch now
How To Market In A Cookieless World

In this webinar, Alan Rowe and Macy Edwards explain how the technology behind the web is quietly experiencing the most revolutionary change in over two decades, what it means for marketers, and what you must do now if you plan to continue advertising online.

How To Build The Perfect Ad Creative
Available to watch now
How To Build The Perfect Ad Creative

How do you create ads that capture both your audience's attention and their wallets? In this webinar, ClickThrough’s Director of Digital Paid Media, Macy Edwards and Director of Content, Amy Dugmore will help you do just that.

How To Measure Facebook Activity Accurately In The Modern Marketing Mix
Available to watch now
How To Measure Facebook Activity Accurately In The Modern Marketing Mix

In this webinar, ClickThrough’s Director of Digital Transformation and Innovation, Macy Edwards explains how time invested in improving the tracking of your Facebook campaigns can deliver substantial returns.

How To Market In A Cookieless World (or Preparing For Hell To Break Loose)
Available to watch now
How To Market In A Cookieless World (or Preparing For Hell To Break Loose)

Third-party cookies, the lifeblood of the online ad ecosystem, are an endangered species. The impact of their loss to marketers cannot be underestimated. But how well do you understand what’s coming – and do you have a Plan B?

How To Drive Action Through Your Brand On Pinterest
Available to watch now
How To Drive Action Through Your Brand On Pinterest

Pinterest is a platform that’s widely used by consumers yet largely ignored by marketers. Whilst most realise it’s a great source of visual inspiration, not many marketers realise it’s also a shoppable platform. But how can you ensure you’re effectively using Pinterest to inspire your audience into buying your product?

How To Market In A Cookieless World (or Preparing For Hell To Break Loose)
Available to watch now
How To Market In A Cookieless World (or Preparing For Hell To Break Loose)

Third-party cookies, the lifeblood of the online ad ecosystem, are an endangered species. The impact of their loss to marketers cannot be underestimated. But how well do you understand what’s coming – and do you have a Plan B?

How To Build The Perfect Ad Creative (or Why Some Ads Sell More Than Others)
Available to watch now
How To Build The Perfect Ad Creative (or Why Some Ads Sell More Than Others)

In this webinar, ClickThrough’s  Macy Edwards and Amy Dugmore explain the vital role that creativity plays in attracting and retaining your audience’s attention, and the considerable rewards for getting creative execution right.

Getting More From Your Agency (or How To Make Them Sweat)
Available to watch now
Getting More From Your Agency (or How To Make Them Sweat)

In this honest and thought-provoking webinar, Google’s Sam Craggs and ClickThrough’s Macy Edwards explain why, far from diminishing the importance of agencies, increased automation allows them to increase value by creating joined-up campaigns that capture consumers’ minds and wallets.

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