Almost half of all internet users now make use of search engines everyday, the Pew Internet & American Life Project has revealed.
This is compared with one-third of web users who did so in 2002, placing search closer to the most commonly used internet program, email, which is used daily by 60 per cent of users.
Pew noted that young, college-educated users with extensive experience of the internet are most likely to head to a search engine everyday, while also pointing out that search is now more popular than checking the news and weather on the web.
It also explained that the increasing availability of faster internet connections, together with better search experiences and the growing implementation of search within individual sites, can be seen as reasons for the growth in search engine usage.
The report follows new figures from comScore suggesting that Britons conducted 3.9 billion online queries in June, with more than three-quarters of these accounted for by Google.
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