ClickThrough Marketing will be helping this year’s Sport Relief campaign by offering its search engine marketing expertise for free. This is the second year running that we’ll be working with Comic Relief – the charity that organises Sport Relief. Last year, as well as assisting the charity with its search engine marketing strategy, we took...
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As smartphones, mobiles and tablets become more prevalent, and wi-fi hotspots mean that data transfer can cost next to zero (a cup of coffee and a bun in many places), so we are seeing an explosion in mobile marketing. Geo-location and location based marketing aim to attract and encourage customers within a locality with services...
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There are far too many examples of brands and companies attempting to hide information from consumers and being caught out. The reality is that honesty in business, as in all other aspects of life, is essential. Especially in these days of the Internet where it is surprisingly easy for the diligent, upset or just plain...
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For 5 years, Twitter has somehow escaped the notice of the younger generation, with many quite happy to reside on Bebo, MySpace, and then Facebook. However, one has to wonder whether the decline of the latter of these three social networks may begin when the teens grow bored, and move on to pastures new, as...
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In this team member profile we meet with Oliver Pyper, ClickThrough’s online copywriter, to find out what his role entails, what he did before he joined us, and where he likes to eat breakfast. Who are you? –Oliver Pyper online copywriter at ClickThrough. When did you start at ClickThrough? – On the first day of...
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