Tag Archives: Black hat

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Google Clarifies its Assessment of which Links are Valid

It’s well known that Google will penalise sites which seek to gain improved natural listings by buying links. Site owners and SEOs who have followed Google’s Webmaster Tools content guidelines for linking will have known this for many years. The unethical approach of buying links was brought to public prominence by the 2011 New York…

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Even an “Internet marketing” search returns rubbish results now

By Ali Harris, content manager, ClickThrough Marketing I just did a search for “Internet marketing”, out of interest, mainly, and I was bit surprised by Google’s first page of results. The Internet marketing industry is currently feeling the harsh end of Google’s brickbat – with the Penguin update playing havoc with rankings as the engine […]

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Quality SEO recognised, spam gets boot in latest Google update

Internet marketing companies and search engine optimisation experts are poring over their websites today, after Google released its latest algorithm changes, designed to weed out “webspam” sites which manipulate search rankings. Google’s latest tweak will punish sites using dirty tactics to trick search spiders – such as keyword stuffing Most reputable SEO companies use “white […]

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